Newsletters and Other Methods to Promote Your Blog

The number of blogs that are present and continuously appearing in the sea of the interwebs is uncountable. What sets them apart is providing valuable and unique content, which grabs the viewer’s attention.

But how do you gain readers? Promoting your blog is one of the essential steps to gain a recurring reader base. There are several ways to do so, we’ll look into one of the most wide-spread and free methods.

Classifieds

 The use of free classified pages is an easy way to start. These newsletters have a great number of subscriptions, so the traction is already there. Most ads that appear are by business owners who promote their product or service.  Inserting links to interesting articles that fit into the newsletter’s niche will be a delight to any viewer that is in the process of searching for a product. Check existing ads and see how others promote their own content.

Many newsletters offer free ads to their subscribers as long as they remain loyal. This is a win-win situation; the publisher of the newsletter gains readership and free, interesting and valuable content whilst you gain more and more online visibility

Tweet

Get on Twitter and follow relevant and interesting people. Share articles with them, get to know them and increase your visibility. Once an article of yours is tweeted by someone who has a high number of followers, the piece will surely gain enormous traction. Since following someone on twitter already means granting them a level of trust for quality, it’s automatically assumed that whatever they share is also valuable and worth reading. Be direct! Often times the most popular twitter users simply can’t reply to all the people tweeting at them, but it’s definitely worth a try; you can never know.

Banner Exchanges

Building a relationship with other bloggers is extremely beneficial. Being a part of the online community greatly increases your visibility as it is. If you exchange banners with other well-established blogs, their readers will gain knowledge about your blog and a number of them will surely check out what you have to offer. If you search in Google for the queries “banner exchange” and the likes, many sites will show up that are interested in this sort of mutually beneficial content promotion.

Ezine Directories

There are several ezine directories that are easily found through simply Google searches. Start a newsletter of your own and submit it to these top directories. If your content is catchy enough, it’ll surely grab several people’s attention. These directories can also be used to look for ad-swap offers.

Produce Valuable Content

 This is the most important of them all; the backbone of any successful site is the unique, interesting and valuable content it has to offer. In the enormous sea of blogs, it’s essential to differentiate and stick out from the crowd. Find the edge you have to offer and write! Keep on producing content and if the quality is high enough, the viewers will come.

    Linda

About the Guest Author:

Guest post by contributing author Linda, written on behalf of Jangomail. Jangomail offers a wide array of online email services, including but not limited to email newsletter, mass email and email broadcasting services.