Foolproof Advice From Expert Bloggers

Blogging is a great way to provide valuable information to others, and it’s a very easy tactic to implement. Whether you’re starting a blog for your own personal reasons or are using it for your business, there are plenty of strategies that can make your blog more successful.

Check out some of the foolproof advice from expert bloggers.

Use engaging titles.

The title is the first part of your blog that your readers will see, and if it doesn’t entice or engage them, they will not click through to read it. Always make sure that your titles give the reader an insight as to what information they will find in the post, but one that also attracts them to want to read more. Using lists or calls to action in your titles is a great way to get your readers to click through.

Keep your content short.

Face it. Nobody has time to sit down and read a blog post that’s pages and pages long. This is why you need to keep your content short. Get to the point quickly and only share the information that’s relevant. By providing your content in a concise way, your readers will be able to read your post in a timely manner.

Use subheads.

Most readers tend to scan a blog post first before diving in. When your blog contains subheads, it allows your readers to have a better understanding of the information they will receive from your post, and they will use those subheads to decide whether or not they want to spend the time reading it. If your blog post lacks subheads, it will make your post appear jumbled and long, and it may deter your reader from actually enjoying your content.

Add a comments section.

Your readers want to be able to provide feedback or ask questions, which is why you need to allow comments on your blog. Not only is this a great way to connect with your readers, it’s also a great way to learn what they’re interested in. This can help you to create new blog post ideas that would interest your audience to keep them coming back for more.

Create a reserve.

Sometimes you will experience writer’s block with your blog. In order to combat this, it’s a good idea to have a blog reserve on hand. Any time you think of a great blog title or topic, write it down in a notebook. Then, anytime you’re struggling with an idea, turn to that notebook for inspiration.

Along with topic ideas, you can also create a reserve of blog posts to use. For example, when you’re in the mood, write a blog post you can use on your website or have other employees chip in some ideas. This way, if you’re ever too busy or suffering from a bad case of writer’s block, you’ll already have finished blogs you can post to stay on schedule.

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Add content regularly.

When you create a blog, it’s important to keep your readers wanting more. This is why it’s essential to add content on a regular basis. When content on your site is updated regularly, you’ll start to earn more repeat traffic.

Your web visitors will start to notice when your content is updated, and they’ll continue to make it a habit to come back to your site to read what’s new. If you fail to add content regularly, these loyal readers will stop visiting your blog, and you’ll end up losing traffic.

Another reason to add content regularly to your blog is to attract the search engines. Search engines use crawlers to scan through the text on your site in search of keywords and phrases that they use to rank your site appropriately.

When you update your content regularly, the search engines will continue to visit your site on a regular basis and re-rank your site based on the new text and keywords they find. This greatly improves your SEO. If you don’t update your site regularly, the search engines will stop crawling your site, and your SEO will be negatively affected.

Add share buttons.

If your readers find your blog post interesting, they’ll want to share it with other people through email or through their own social networks. Make sure that you add widgets to your blog that allows your audience to easily share your content with the click of a button. This will help your posts reach a larger audience and see a major increase in traffic.

Include transcripts of audio/video files.

If you use audio or video files on your blog, it’s a good idea to add the transcripts to your blog as well. Not everyone has the technology to listen to audio files or watch videos, and some people may not be able to watch the video or listen to the audio while at work.

Because of this, you want to add transcripts to your blog posts so that your audience can easily read through the content instead of listen to it. A reputable transcription company will be able to transcribe your audio and video files for you with a quick turnaround time. Plus, adding the transcripts to your blog will increase your SEO, making it an even better strategy to implement. You can also use Video Infographics to increase blog traffic.

  Lizzie Lau

About the Author:
Lizzie Lau is a freelance writer who combines personal opinions and research to create appealing and informative articles on various topics.